United States Postal Service Full Service Approved
On August 27, 2010, we are attending an historic event in Addison, TX. It’s called OpenCamp, and if you are a webmaster, web developer, blogger, podcaster, social media enthusiast or someone who is interested in web content creation you should be there too. OpenCamp is the first multi-platform web conference to be held in the more »
Highlights Political parties spending more on mail Credit card issuers ramping up mail 1/3 of world’s mail is U.S. direct mail People have been predicting the demise of direct mail for the better part of a decade now. And it’s true that the current economic situation has hurt both mailers and the postal service. But more »
One of the more prominent forms of branding today is getting your customer base to personally identify themselves with your product or service. For example, every time you see a car with one of those Apple stickers on it, you’re seeing branding at work. That person is saying, “not only do I love my Mac, I consider it a part of my own identity. Hello, I’m a Mac.”