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  • Putting mail to work for you: Dimensional Mail

    Part 4 in a series on the benefits of different mail media. Highlights Cuts through mail clutter Starts conversations Always gets opened Dimensional mail is the one kind of direct mail that is universally loved.  Successful mail marketers know that boxes and packages always get opened.  Who doesn’t like getting a surprise gift in the more »

    Putting mail to work for you: Letter mailings

    Part 3 in a series on the benefits of different mail media. Highlights Proven high ROI Room for longer text Protect sensitive info Letter mailings are the venerable standard of the direct mail industry.  There are very good reasons for this: letter mailings are the most versatile mail medium, and they traditionally produce a high more »

    Putting mail to work for you: Selfmailers

    # Good info/cost ratio
    # Room for large photos
    # Effective newsletters